Comments on: How should television be using social media? http://adigaskell.org/2012/12/11/how-should-television-be-using-social-media/ Bringing the world of social business to you Sun, 06 Jul 2014 13:28:27 +0000 hourly 1 http://wordpress.org/?v=3.9.1 By: Adi Gaskell http://adigaskell.org/2012/12/11/how-should-television-be-using-social-media/#comment-43057 Sat, 31 Aug 2013 13:37:36 +0000 http://www.adigaskell.org/blog/?p=2302#comment-43057 Yes, I read that earlier, thanks Paul. It seems Twitter and TV is really an area to keep an eye on.

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By: Paul_Andrews http://adigaskell.org/2012/12/11/how-should-television-be-using-social-media/#comment-42976 Thu, 29 Aug 2013 10:58:45 +0000 http://www.adigaskell.org/blog/?p=2302#comment-42976 I see Twitter have bought Trendrr.

"Over the last five years we have led the way in working with real-time data and television, unlocking the power and value of engagement around TV and creating compelling media experiences around content,"

"We are excited to be joining Twitter's world class team, enabling us to realize bigger opportunities that drive better experiences for users, media and marketers."

Trendrr CEO Mark Ghueniem said about the deal.

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By: Doug http://adigaskell.org/2012/12/11/how-should-television-be-using-social-media/#comment-39509 Thu, 06 Jun 2013 11:26:37 +0000 http://www.adigaskell.org/blog/?p=2302#comment-39509 I'm already sick of seeing a bunch of stupid "Tweets" at the bottom of the screen when I'm watching some shows. I don't give a rat's behind what Shelly from Hoboken thinks of the show I'm watching!

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By: Roger http://adigaskell.org/2012/12/11/how-should-television-be-using-social-media/#comment-39506 Thu, 06 Jun 2013 10:55:00 +0000 http://www.adigaskell.org/blog/?p=2302#comment-39506 The television industry seems as if it is dominated by a bunch of old stuff-shirt types that are so accustomed to having the viewing public by the eyeballs that they appear to believe that if they ignore the web and social media long enough, it will just go away and everyone will come running back to them with open arms for all their entertainment and news needs.

They may eventually figure out how wrong they are as their viewership continues to decline and the web and all that makes it so essential to people today continues to grow.

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By: Kate Lawrence http://adigaskell.org/2012/12/11/how-should-television-be-using-social-media/#comment-36027 Mon, 18 Mar 2013 09:48:00 +0000 http://www.adigaskell.org/blog/?p=2302#comment-36027 Social media has a great role in every sector of life and so in television shows. We can see in Facebook , television shows have their fan pages where people can talk about the show and leave their views. If a separate column for television shows is included in social media sites then it would be really helpful. We need to find ways by which television industry can also use social media effectively for its promotion.

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By: Adi Gaskell http://adigaskell.org/2012/12/11/how-should-television-be-using-social-media/#comment-35623 Thu, 07 Mar 2013 09:14:28 +0000 http://www.adigaskell.org/blog/?p=2302#comment-35623 Interesting piece here on HBR about the social aspect of TV
http://blogs.hbr.org/cs/2013/03/televisions_futur

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By: NickBlack01 http://adigaskell.org/2012/12/11/how-should-television-be-using-social-media/#comment-35126 Tue, 05 Feb 2013 10:30:46 +0000 http://www.adigaskell.org/blog/?p=2302#comment-35126 And now Twitter are buying BlueFin Labs
http://adage.com/article/digital/twitter-s-purcha

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By: How Social Media Affects our TV Viewing Habits | SNID Master in Social Networks Influence Design http://adigaskell.org/2012/12/11/how-should-television-be-using-social-media/#comment-34678 Thu, 03 Jan 2013 07:44:54 +0000 http://www.adigaskell.org/blog/?p=2302#comment-34678 [...] The Social TV Lab for instance is a project headed by Wharton, and aims to look at how television is using social media to change how shows are produced and broadcast. [...]

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By: Adi Gaskell http://adigaskell.org/2012/12/11/how-should-television-be-using-social-media/#comment-34667 Wed, 02 Jan 2013 11:52:59 +0000 http://www.adigaskell.org/blog/?p=2302#comment-34667 Interesting study here by Nielsen into how social shares influence our viewing habits
http://www.ctam.com/research/studies/pages/how-ch

"About 49% of women surveyed (and 43% of men) said they began watching a show because their Facebook friends were taking about it on the social network. Twitter conversations prompted more men (16%) to start tuning in than women (14%)."

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By: Andrea http://adigaskell.org/2012/12/11/how-should-television-be-using-social-media/#comment-34520 Tue, 18 Dec 2012 07:01:39 +0000 http://www.adigaskell.org/blog/?p=2302#comment-34520 Nielsen are teaming up with Twitter to provide a new ratings system.
http://www.nielsen.com/us/en/insights/press-room/

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