Knowing when to focus on short-term and long-term is key to project success

Big projects can yield great things but managing them through to fruition is a complicated process, as evidenced by the sheer number of projects that fail to meet cost, quality or deadline goals.  Recent research by Linda Houser-Marko and Kennon Sheldon perhaps provides the answer.  Clearly any project will consist of various sub-tasks, and they suggest that at various stages of the project it pays to focus on these sub-tasks, whilst at other times it is better to focus on the end goal.

Maintaining focus whilst performing each sub-task

The research indicated that whilst people were performing each task, they perform best when they keep the overall goal in mind.  Self-control is increased by global processing, abstract thinking and high-level categorisation. Taking the first step on the long road to your goal may require a greater focus on the destination.

Evaluating difficult tasks

By contrast if you or your team are evaluating a sub task that is particularly difficult it is much better to focus on that particular task.  At the start of your journey, when evaluating progress, it’s often better to focus on the individual steps. Comparing recent failure with the ultimate goal destroys motivation – instead narrow focus to succeeding on the individual task.

With the end in sight

Once tasks are easier or the end is in sight, a goal focus is once again the psychological approach to choose. It increases positive emotion, decreases negative emotion and increases perceived performance.

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One thought on “Knowing when to focus on short-term and long-term is key to project success

  1. That’s why I’ve been trying to do in my personal life, too. This summer, I realized I needed a time management plan and I sat down to put my thoughts on paper. On of them was goal setting. As always, writing something down helps one clear one’s head. I realized that breaking bigger goals into smaller, more realistic ones, is the way to go. Of course, we all know it, but we just need to be reminded of that. That’s why I’m telling you this. Let’s take an example goal: the road to being a millionaire doesn’t start with the first million, it starts with the first grand or even the first ten quid depending on your cash flow. The next step is to double the money again and again until you’ve reached the goal. The same goes to blogging or any other goal. If your goal is to have a popular blog with tens of thousands of daily visitors, the first goal should be to have at least 10 or 50 daily visitors (depending on your advertising budget, of course). I think that not breaking big goals into smaller ones is the main reason people, organisations and governments fail to meet their goals. Besides, setting smaller and easier goals lets you reevaluate what you’ve done up until now.

    Anyway, thanks for mentioning this. I needed to be reminded of that.

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